AriannaCortinovis
I build multichannel campaigns that actually perform: paid media, email automation, social & content, powered by a scientist's rigor and AI-native workflows.
From optics to optimization.
I started in optics & optometry, earning a scientific degree built on precision, method and analytical rigor. Today I bring that same discipline to digital marketing.
After a Master in Digital Business Development at the University of Bergamo, I work hands-on across paid media, email automation, e-commerce and content, integrating AI natively into every process, from reporting to landing pages. My edge: I reach operational autonomy fast in new contexts.
“I approach the creative side of marketing with the rigor of a scientist.”
Marketing & social, hands-on.
Junior Digital Marketing Specialist
Internship- ▹Ran multichannel digital activities with growing autonomy across tools and processes.
- ▹Built newsletters & automation flows in Klaviyo, Mailchimp, Brevo and Connectif; WhatsApp & SMS campaigns.
- ▹Set up and optimized paid campaigns on Meta, Google, Reddit & LinkedIn; lead analysis and campaign reporting.
- ▹Managed Shopify promos, banners and coupons, Optimonk popups, and GA4 / GTM tracking setup.
Social Media & Content Manager
Volunteer- ▹Owned the communication strategy and digital presence for the whole summer season.
- ▹Created original editorial content and managed the community across the main social channels.
Social Media Manager Assistant
Curricular- ▹Planned and scheduled IG & FB content in line with the editorial plan.
- ▹Wrote creative copy on-brand with the tone of voice; coordinated graphic assets with the design team.
- ▹B2B outreach to potential sponsors, schools and local partners.
Optical Sales Specialist & Internal Trainer
Full-time- ▹Consultative optical-optometric sales and client relationships using the Bluedata CRM.
- ▹Supported the launch of 4 new stores across Northern Italy, including month-long on-site assignments.
The full digital stack.
Paid Media
Email & Automation
E-commerce
Web & Tracking
Creative & Content
AI Integration
What keeps me sharp
CrossFit
The box is where I learn to perform under pressure: consistency, showing up when it's hard, chasing marginal gains. The same traits I bring to every campaign.
Travel
Curiosity travels with me. New places sharpen how I read audiences, cultures and stories, fueling sharper, more human creative.
Let's build something that performs.
Open to junior digital marketing roles in Bergamo, Milan and remote. Campaigns, automation, content. Let's talk.